San Marcos is a city located in San Diego County, California. San Marcos has a 2025 population of 97,040 . San Marcos is currently growing at a rate of 0.43% annually and its population has increased by 2.21% since the most recent census, which recorded a population of 94,938 in 2020.
The average household income in San Marcos is $131,847 with a poverty rate of 10.17%. The median age in San Marcos is 36.8 years: 35.6 years for males, and 37.7 years for females. For every 100 females there are 98.5 males.
Data after 2023 is projected based on recent change
The racial composition of San Marcos includes 55.11% White, 12.36% other race, 10.89% Asian, and smaller percentages for Black or African American, Native American, Native Hawaiian or Pacific Islander and multiracial populations.
White (55.11%)
Two or more races (19.28%)
Other race (12.36%)
Asian (10.89%)
Black or African American (1.48%)
Native American (0.8%)
Native Hawaiian or Pacific Islander (0.09%)
Race | Population | Percentage (of total) |
|---|---|---|
| White | 51,844 | 55.11% |
| Two or more races | 18,137 | 19.28% |
| Other race | 11,628 | 12.36% |
| Asian | 10,241 | 10.89% |
| Black or African American | 1,391 | 1.48% |
| Native American | 754 | 0.8% |
| Native Hawaiian or Pacific Islander | 83 | 0.09% |
Married
Widowed
Divorced
Separated
Never Married
San Marcos' average per capita income is $59,450. Household income levels show a median of $105,286. The poverty rate stands at 10.17%.
Name | Median | Mean |
|---|---|---|
| Married Families | $144,636 | $167,453 |
| Families | $124,686 | $148,661 |
| Households | $105,286 | $131,847 |
| Non Families | $55,633 | $74,755 |
Average Income
Median Household Income
Poverty Rate