Appleton, Wisconsin Population 2024

74,390

Appleton is a city located in Calumet County, Outagamie County, and Winnebago County Wisconsin. Appleton has a 2024 population of 74,390. It is also the county seat of Outagamie County. Appleton is currently declining at a rate of -0.44% annually and its population has decreased by -1.74% since the most recent census, which recorded a population of 75,705 in 2020.

The average household income in Appleton is $109,957 with a poverty rate of 8.8%. The median age in Appleton is 36.5 years: 35.7 years for males, and 37.6 years for females.

Appleton Demographics

According to the most recent ACS, the racial composition of Appleton was:

  • White: 82.59%
  • Two or more races: 6.32%
  • Asian: 6.18%
  • Black or African American: 2.77%
  • Other race: 1.57%
  • Native American: 0.48%
  • Native Hawaiian or Pacific Islander: 0.09%
Land Area (mi²)
25.3 sq mi
Density (mi²)
2,937.0/sq mi
Growth Since 2020
-1.74% (-1,315)
The current population of Appleton, Wisconsin is 74,390 based on our projections of the latest US Census estimates (released May 2024). The last official US Census in 2020 recorded the population at 75,705.

Population by Race

Race
Population
Percentage (of total)
White62,05582.59%
Two or more races4,7506.32%
Asian4,6436.18%
Black or African American2,0792.77%
Other race1,1811.57%
Native American3580.48%
Native Hawaiian or Pacific Islander670.09%

White

Two or more races

Asian

Black or African American

Other race

Native American

Native Hawaiian or Pacific Islander

Appleton Population by Race

Appleton Population Pyramid 2024

Appleton Median Age

36.5

Total

35.7

Male

37.6

Female

Appleton Adults

There are 57,650 adults, (11,284 of whom are seniors) in Appleton.

Appleton Age Dependency

62

Age Dependency Ratio

24.3

Old Age Dependency Ratio

37.7

Child Dependency Ratio

Appleton Sex Ratio

Female37,57950.02%
Male37,55449.98%

Appleton Population by Age

Appleton Renter vs Owner Occupied by Household Type

Household Type
Count
Average Size
Owner
Renter
All30,5802.3866.433.6
Married14,4173.1185.514.5
Non Family11,9241.2449.250.8
Female2,8382.984951
Male1,4013.35149

3.01

Average Family Size

2.38

Average Household Size

66.4%

Rate of Home Ownership

Married

Male

Female

NonFamily

owner

renter

Appleton Households and Families

Male

Female

Education Attained
Count
Percentage
9th to 12th Grade1,7473.47%
Associates Degree6,19512.31%
Bachelors Degree12,29924.44%
Graduate Degree5,91711.76%
High School Graduate12,58225%
Less Than 9th Grade1,4462.87%
Some College10,14420.15%

Less Than 9th Grade

9th to 12th Grade

High School Graduate

Some College

Associates Degree

Bachelors Degree

Graduate Degree

Appleton Educational Attainment by Sex (over 25)

Appleton Educational Attainment by Race

High School Graduation Rate

Bachelors Rate

Race
Total
High School
Bachelors
White43,04841,54416,487
Asian2,8062,274879
Hispanic2,4061,645248
2+ Races1,7921,496511
Black1,088726179
Other Race59229627
Native American24319047
Islander21210

The highest rate of high school graduation is among islander people with a rate of 100%.

The highest rate of bachelors degrees is among white people with a rate of 38.3%.

Appleton Educational Attainment by Race

All

Male

Female

Name
Average
Male
Female
Bachelors Degree$55,645$65,189$51,341
Graduate Degree$78,703$80,278$72,540
High School Graduate$39,870$46,661$33,390
Less Than 9th Grade$33,271$37,633$28,500
Overall$48,118$55,442$40,974
Some College$42,848$53,528$35,434

$48,118

Average Earnings

$55,442

Average Male

$40,974

Average Female

Appleton Earnings by Educational Attainment

Appleton Language by Age

Only English

Spanish

Other Indo-European Languages

Asian and Pacific Island Languages

Other Languages

Appleton Language

89.45% of Appleton residents speak only English, while 10.55% speak other languages. The non-English language spoken by the largest group is Asian and Pacific Island languages, which is spoken by 4.52% of the population.

Appleton Language

Appleton Poverty by Race

rate

Name
Total
In Poverty
Poverty Rate
White59,0073,8796.57%
Multiple4,5861,17925.71%
Hispanic4,6071,11224.14%
Black1,98760630.5%
Asian4,3552455.63%
Other1,12922820.19%
Native3258225.23%

8.8%

Overall Poverty Rate

8.18%

Male Poverty Rate

9.43%

Female Poverty Rate

Poverty in Appleton

The race most likely to be in poverty in Appleton is Black, with 30.5% below the poverty level.

The race least likely to be in poverty in Appleton is Asian, with 5.63% below the poverty level.

The poverty rate among those that worked full-time for the past 12 months was 1.36%. Among those working part-time, it was 13.42%, and for those that did not work, the poverty rate was 15.04%.

Appleton Poverty

rate

Rate
Poverty
Less Than 9th Grade19.43%
High School8.82%
Some College8.36%
Bachelors or Greater3.05%

Appleton Poverty Rate by Education

rate

Rate
Poverty
Female Unemployed29.05%
Male Unemployed21.95%
Female Employed5.57%
Male Employed4.07%

Appleton Poverty Rate by Employment Status and Sex

Appleton Income by Household Type

Households

Families

MarriedFamilies

NonFamilies

Name
Median
Mean
Families$94,234$116,445
Households$75,469$109,957
Married Families$106,385$132,026
Non Families$50,157$95,381

mean

median

Income by Household Type

Appleton Marital Status

Married

Widowed

Divorced

Separated

NeverMarried

Marriage Rates

48.5%

Overall Marriage Rate

49.0%

Male Marriage Rate

48.0%

Female Marriage Rate

Appleton Married by Age and Sex

male

female

Appleton Marriage

The age group where males are most likely to be married is Over 65, while the female age group most likely to be married is 45-54.

Appleton Marital Status by Race

Married

Widowed

Divorced

Separated

NeverMarried

Appleton Marital Status

Second Gulf War

First Gulf War

Vietnam

Korea

World War II

3,787

Number of Veterans

3,479

Male Veterans

308

Female Veterans

War
Veterans
Vietnam1,294
Second Gulf War770
First Gulf War556
Korea432
World War II78

Appleton Veterans by War

count

Age Group
Veterans
75+1,133
65 to 741,019
35 to 54812
55 to 64514
18 to 34309

Appleton Veterans by Age

count

Name
Veterans
% of Total
White3,5130.07089092927050751
Hispanic1300.04394861392832995
2+ Races1040.0463664734730272
Asian940.02773679551490115
Black530.03727144866385373
Native American230.08243727598566308

Appleton Veterans by Race

Appleton Veterans by Education

Less Than 9th Grade

High School Graduate

Some College

Bachelors or Greater

2.86%

Veteran Poverty Rate

25.53%

Veteran Disability Rate

Appleton Veterans by Education

LaborForceParticipation

70.4%

Labor Force Participation

67.6%

Employment Rate

3.9%

Unemployment Rate

Appleton Employment by Age

LaborForceParticipation

Appleton Employment by Race

LaborForceParticipation

Appleton Employment by Education

Origin of Non-Citizens

Europe

Asia

Africa

Oceania

Latin America

North America

Non citizens include legal permanent residents (green card holders), international students, temporary workers, humanitarian migrants, and illegal immigrants.

Origin of Naturalized Citizens

Europe

Asia

Africa

Oceania

Latin America

North America

70.69%

Born in Appleton

93.45%

Native Born

6.55%

Foreign Born

2.88%

Non Citizen

3.66%

Naturalized

Place of Birth

93.45% of Appleton residents were born in the United States, with 70.69% having been born in Wisconsin. 2.88% of residents are not US citizens. Of those not born in the United States, the largest percentage are from Asia.

Appleton Place of Birth

Note: data after 2022 is projected based on recent change

34 Rows

Year
Population
Growth
Change
202972,746-329-0.45%
202873,075-329-0.45%
202773,404-328-0.44%
202673,732-329-0.44%
202574,061-329-0.44%
202474,390-329-0.44%
202374,7191700.23%
202274,549-303-0.4%
202174,852-853-1.13%
202075,7051,6542.23%
201974,051-307-0.41%
201874,358-110-0.15%
201774,4681320.18%
201674,3362510.34%
201574,0851560.21%
201473,9294140.56%
201373,5154680.64%
201273,0472100.29%
201172,8372210.3%
201072,61600%
200070,0874,3926.69%
199065,6956,78211.51%
198058,9132,5364.5%
197056,3777,96616.45%
196048,41114,40142.34%
195034,0105,57419.6%
194028,4363,16912.54%
193025,2675,70629.17%
192019,5612,78816.62%
191016,7731,68811.19%
190015,0853,21627.1%
189011,8693,86448.27%
18808,0053,48777.18%
18704,518-68,228-93.79%

Appleton Population by Year