Ashland is a city located in Ashland County, Wisconsin. Ashland has a 2025 population of 7,948 . It is also the county seat of Ashland County . Ashland is currently growing at a rate of 0.1% annually and its population has increased by 0.53% since the most recent census, which recorded a population of 7,906 in 2020.
The average household income in Ashland is $64,629 with a poverty rate of 24.06%. The median age in Ashland is 40.2 years: 38.5 years for males, and 41.8 years for females. For every 100 females there are 112.5 males.
Data after 2023 is projected based on recent change
The racial composition of Ashland includes 86.21% White, 5.81% Native American, and smaller percentages for Asian, Black or African American, other race, Native Hawaiian or Pacific Islander and multiracial populations.
White (86.21%)
Two or more races (5.92%)
Native American (5.81%)
Asian (0.95%)
Black or African American (0.93%)
Other race (0.16%)
Native Hawaiian or Pacific Islander (0.01%)
Race | Population | Percentage (of total) |
|---|---|---|
| White | 6,797 | 86.21% |
| Two or more races | 467 | 5.92% |
| Native American | 458 | 5.81% |
| Asian | 75 | 0.95% |
| Black or African American | 73 | 0.93% |
| Other race | 13 | 0.16% |
| Native Hawaiian or Pacific Islander | 1 | 0.01% |
Married
Widowed
Divorced
Separated
Never Married
Ashland's average per capita income is $42,432. Household income levels show a median of $49,258. The poverty rate stands at 24.06%.
Name | Median | Mean |
|---|---|---|
| Married Families | $104,348 | - |
| Families | $84,872 | $94,085 |
| Households | $49,258 | $64,629 |
| Non Families | $25,074 | $34,795 |
Average Income
Median Household Income
Poverty Rate