Whitefish Bay

County:: Milwaukee County
County Seat:: No
Area (mi²):: 2.115
State:: Wisconsin

Whitefish Bay is a village located in Milwaukee County, Wisconsin. Whitefish Bay has a 2025 population of 14,299. Whitefish Bay is currently declining at a rate of -0.88% annually and its population has decreased by -4.25% since the most recent census, which recorded a population of 14,934 in 2020.

The average household income in Whitefish Bay is $208,063 with a poverty rate of 3.8%.The median age in Whitefish Bay is 40.3 years: 39.9 years for males, and 40.7 years for females.

Demographics

The racial composition of Whitefish Bay includes 84.22% White, 3.95% Asian, 3.59% Black or African American, and smaller percentages for other race, Native American and multiracial populations.

Population by Race

Race	Population	Percentage (of total)
White	12,422	84.22%
Two or more races	873	5.92%
Asian	583	3.95%
Black or African American	530	3.59%
Other race	298	2.02%
Native American	44	0.3%

Whitefish Bay Marital Status

Married

Widowed

Divorced

Separated

Never Married

Economics and Income Statistics

Whitefish Bay's average per capita income is $86,507. Household income levels show a median of $154,255. The poverty rate stands at 3.8%.

Families: A family includes the owner or renter of the home along with everyone related to them - whether through birth, marriage, or adoption. This includes relatives like spouses, children, parents, siblings, grandparents, and any other family members.

Households: A household includes all the people who occupy a housing unit (such as a house or apartment) as their usual place of residence.

Non Families: A nonfamily household is either someone living alone or when the owner/renter lives with people they aren't related to, like roommates.

Name	Median	Mean
Married Families	$203,219	-
Families	$191,181	$243,460
Households	$154,255	$208,063
Non Families	$62,917	$80,821

$86,507

Average Income

$154,255

Median Household Income

3.8%

Poverty Rate