Most Underrated States 2025

Overall Underratedness Rank

5
10
15
20
State
Overall Underratedness Rank
% of Tourists Surveyed Interested in Visiting
North Dakota Flag
North Dakota13.2%
Kansas Flag
Kansas23.7%
Nebraska Flag
Nebraska33.7%
Oklahoma Flag
Oklahoma44.4%
Mississippi Flag
Mississippi54.8%
Iowa Flag
Iowa64.9%
Alaska Flag
Alaska75%
Arkansas Flag
Arkansas85%
Delaware Flag
Delaware95.2%
South Dakota Flag
South Dakota105.2%
West Virginia Flag
West Virginia115.8%
Minnesota Flag
Minnesota126.5%
Vermont Flag
Vermont136.5%
Alabama Flag
Alabama146.9%
Rhode Island Flag
Rhode Island157%
Missouri Flag
Missouri167.3%
Idaho Flag
Idaho177.5%
Kentucky Flag
Kentucky187.5%
Indiana Flag
Indiana197.9%
New Hampshire Flag
New Hampshire207.9%
  • Data shown focus upon the most underrated states in terms of tourism/visiting. Lists compiled by different sources using different methodology or a different area of focus would likely yield different results.