Deodorant Use by Country 2025

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Deodorant Imports 2022

0

50M

100M

150M

200M

250M

300M

350M

5 Countries that Import the Most Deodorant

$264.7M

$226.6M

$162.6M

Country
Deodorant Imports 2022
Deodorant Exports 2022
Deodorant Trade Value Delta 2022
United States$320M$272.1M$-47.9M
Germany$264.7M$505M$240.3M
Netherlands$226.6M$208.3M$-18.4M
United Kingdom$176.4M$452.4M$276M
France$162.6M$263.7M$101M
United Arab Emirates$146.7M$292.3M$145.6M
Poland$138.7M$247.5M$108.8M
Spain$135.8M$130M$-5.7M
Belgium$106M$50.7M$-55.3M
Saudi Arabia$104.4M$636.6K$-103.7M
Canada$104.1M$152.3M$48.2M
Italy$99.5M$196.4M$96.9M
Mexico$87.6M$276.3M$188.6M
Chile$76.3M$2.1M$-74.2M
Singapore$72.3M$60.8M$-11.5M
Iraq$68.1M$10.6K$-68.1M
Czech Republic$68M$60.4M$-7.6M
Romania$65.9M$21.2M$-44.7M
Russia$56.8M$102M$45.2M
Slovakia$53.1M$40.9M$-12.3M
Colombia$52.1M$26M$-26.1M
Hungary$51.6M$31.4M$-20.2M
China$48.5M$28.1M$-20.5M
Denmark$45.9M$40.2M$-5.8M
South Africa$43M$61.7M$18.7M
Turkey$42.1M$123.2M$81.1M
Sweden$38.3M$16.9M$-21.3M
Switzerland$37.6M$21.2M$-16.4M
Kuwait$37M$224.4K$-36.8M
Austria$36.4M$8.2M$-28.2M
Israel$35.3M$3.2M$-32.1M
Australia$35.1M$30.6M$-4.4M
Ireland$32.8M$1.4M$-31.3M
Guatemala$32.6M$17.7M$-14.9M
Malaysia$31.7M$4.1M$-27.6M
Peru$31M$1M$-30.0M
Brazil$30.2M$65.5M$35.3M
Portugal$29.8M$30.6M$871.8K
Nigeria$28.9M$109.2K$-28.8M
Ukraine$28.6M$558.5K$-28.1M
Morocco$25.8M$4.5M$-21.2M
Greece$25.7M$11.4M$-14.3M
Norway$24.8M$1.1M$-23.7M
Argentina$24.1M$70.4M$46.3M
Croatia$22.9M$7.2M$-15.7M
Philippines$22.8M$102M$79.2M
India$22.6M$32.7M$10.1M
Qatar$22.6M$20.8K$-22.6M
Ecuador$21.9M$294.7K$-21.6M
Ghana$21.2M$425.3K$-20.8M
Uzbekistan$21M$70.9K$-20.9M
Kazakhstan$20.9M$5M$-15.8M
Serbia$20.2M$4.9M$-15.3M
Oman$20.1M$284.8K$-19.8M
Panama$18.3M$646.1K$-17.7M
Honduras$17.4M$2M$-15.4M
El Salvador$17M$1.9M$-15.1M
New Zealand$16.9M$2.3M$-14.7M
Nicaragua$16.2M$420.7K$-15.8M
Costa Rica$16.1M$407.5K$-15.7M
Hong Kong$15.9M$957.2K$-15.0M
Finland$15.8M$1.9M$-13.9M
Egypt$15.7M$6.8M$-8.9M
Dominican Republic$15.4M$1.9M$-13.5M
Slovenia$15.3M$5.2M$-10.1M
Bulgaria$15.2M$1.9M$-13.3M
Bangladesh$14.7M$3.3K$-14.7M
Azerbaijan$14.4M$2.1K$-14.4M
Lithuania$13.5M$7.6M$-5.9M
Jordan$12.3M$260.9K$-12.0M
Georgia$11.8M$2M$-9.8M
Bosnia and Herzegovina$10.9M$101.2K$-10.8M
Namibia$10.8M$63.8K$-10.7M
Pakistan$10.7M$837K$-9.9M
South Korea$10.7M$3.7M$-7.0M
Vietnam$10.7M$5.4M$-5.3M
Angola$10.1M$1.5K$-10.1M
Botswana$10M$68.3K$-9.9M
Japan$9.1M$13.7M$4.6M
North Macedonia$9M$294K$-8.8M
Indonesia$8.6M$11.9M$3.3M
Thailand$8.5M$83.8M$75.3M
Tanzania$8.5M$390.9K$-8.1M
Paraguay$8.4M$535$-8.4M
Bahrain$8.2M$76.2K$-8.1M
Uruguay$7.8M$558.1K$-7.2M
Tunisia$7.3M$450.7K$-6.8M
Latvia$6.8M$1.8M$-5.0M
Cambodia$6.5M$307$-6.5M
Lebanon$6.5M$13.1M$6.7M
Albania$6.5M$58.6K$-6.4M
Cyprus$6.2M$824.2K$-5.3M
Estonia$5.8M$1.5M$-4.3M
Trinidad and Tobago$5.8M$179.5K$-5.6M
Myanmar$5.6M$6$-5.6M
Armenia$5.6M$98.2K$-5.5M
Ethiopia$5.5M$255$-5.5M
Moldova$5.5M$10.6K$-5.4M
Kenya$5.3M$2.7M$-2.6M
Bolivia$4.9M$131.5K$-4.8M
Macau$4.9M$166K$-4.8M
Algeria$4.7M$405.3K$-4.3M
Zambia$4.7M$55.6K$-4.7M
Mauritius$4.7M$251.8K$-4.5M
Laos$4.6M$1.6K$-4.6M
Mozambique$4.4M$468$-4.4M
Fiji$4.2M$323K$-3.9M
Iran$3.8M$54.6K$-3.7M
Haiti$3.7M$924$-3.7M
Belarus$3.7M$337K$-3.4M
Afghanistan$3.6M$49$-3.6M
Nepal$3.5M$3$-3.5M
Malta$3.4M$184.1K$-3.2M
DR Congo$3.3M$23.1K$-3.3M
Luxembourg$3.3M$5.3M$2M
Palestine$3.3M$305.8K$-2.9M
Senegal$3.2M$57.2K$-3.1M
Maldives$3.2M$2$-3.2M
Yemen$3.1M$3.9K$-3.1M
Montenegro$3M$13K$-3.0M
Jamaica$2.8M$13.9K$-2.8M
Ivory Coast$2.6M$2.5M$-140.7K
Djibouti$2.5M$148.7K$-2.4M
Kyrgyzstan$2.5M$57.1K$-2.5M
Eswatini$2.5M$1.7K$-2.5M
Guyana$1.6M$308$-1.6M
Lesotho$1.6M$3.2K$-1.6M
Guinea$1.5M$19$-1.5M
Gambia$1.5M$280$-1.5M
Republic of the Congo$1.4M$7K$-1.4M
Andorra$1.4M$384$-1.4M
Papua New Guinea$1.4M$1.2K$-1.4M
French Polynesia$1.4M$2.9K$-1.4M
Barbados$1.3M$34.1K$-1.3M
Suriname$1.2M$1.4K$-1.2M
Madagascar$1.1M$1.7K$-1.1M
Iceland$1.1M$4.1K$-1.1M
Brunei$969.6K$8.6K$-961.0K
Sri Lanka$859.9K$104.4K$-755.5K
Mongolia$794.5K$7.3K$-787.2K
Rwanda$694.9K$30.5K$-664.4K
Cameroon$645K$628$-644.3K
Malawi$643.6K$23.2K$-620.4K
Niger$596.4K$1.6K$-594.8K
Aruba$574.3K$22.4K$-551.9K
Burkina Faso$479.1K$384$-478.8K
Curacao$471.7K$54K$-417.7K
Equatorial Guinea$454.5K$20.6K$-433.9K
Syria$424.5K$4.7K$-419.9K
San Marino$404.3K$3.1M$2.7M
Mali$383.4K$9K$-374.4K
Togo$374.8K$21.6K$-353.2K
Saint Martin$339.9K$26.1K$-313.8K
Benin$236.7K$200$-236.5K
Antigua and Barbuda$200.2K$3.4K$-196.8K
Saint Lucia$128.9K$31$-128.9K
Cayman Islands$112.9K$4.2K$-108.7K
Kiribati$80K$5.6K$-74.4K
Burundi$70.4K$1.1K$-69.3K
Saint Vincent and the Grenadines$58.7K$20$-58.7K
Vanuatu$48.8K$14.9K$-33.8K
Dominica$44.9K$42$-44.8K
British Virgin Islands$41.9K$347$-41.5K
Falkland Islands$12.7K$21$-12.7K
  • Deodorant use is rarely measured directly, but can be indirectly estimated based upon the amount of deodorant a country imports, combined with its domestic production minus any exports.
  • The United States uses more deodorant in terms of total value than any other country, though Brazil and other countries in South America and Europe are gaining ground.
  • The lowest average deodorant use occurs in East Asia, where roughly 90% of people do not use deodorant. Nor do they necessarily need to, as most East Asians possess a specific genetic genotype that makes their sweat less odorous.