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CPC Rates (USD)
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Adsense CPC Rates by Country 2024
- All rates updated January 2024 except for the following exceptions: Albania, Iceland, Croatia, Montenegro, Slovakia, Slovenia are from 2023.
- CPC by Country is a dynamic metric reflecting the average cost an advertiser incurs for each click on their ad within a specific country. Subject to variations influenced by factors such as competition, audience demographics, and other variables, the figures presented in the table are estimations and not static benchmarks.
- Cost Per Result, otherwise referred to as CPR, is a metric used by marketers to measure the success of their digital advertising endeavors. It's native to Facebook Ads and gauges cost-effectiveness as it relates to a campaign's total spend and output.
Country | CPC Rates (USD) | CPR Rates % |
|---|---|---|
| Iceland | $0.83 | - |
| Albania | $0.65 | - |
| Luxembourg | $0.65 | 0.55% |
| United States | $0.61 | 0.75% |
| Australia | $0.57 | 0.72% |
| Montenegro | $0.55 | - |
| United Kingdom | $0.48 | 1.06% |
| Canada | $0.45 | 0.79% |
| Austria | $0.45 | 0.69% |
| Finland | $0.45 | 0.54% |
| Slovenia | $0.34 | - |
| Slovakia | $0.33 | - |
| New Zealand | $0.33 | 1.21% |
| Sweden | $0.31 | 0.7% |
| Ireland | $0.31 | 0.73% |
| Croatia | $0.30 | - |
| Denmark | $0.28 | 0.7% |
| Singapore | $0.27 | 0.96% |
| South Africa | $0.26 | 1.13% |
| Netherlands | $0.26 | 0.8% |
| Norway | $0.26 | 0.63% |
| Bahamas | $0.24 | 1.71% |
| Germany | $0.22 | 0.52% |
| Belgium | $0.21 | 0.53% |
| Switzerland | $0.21 | 0.59% |
| Spain | $0.19 | 0.67% |
| Djibouti | $0.19 | 3.06% |
| Thailand | $0.17 | 0.8% |
| France | $0.17 | 0.76% |
| Colombia | $0.17 | 0.29% |
| Guatemala | $0.16 | 0.74% |
| Greece | $0.16 | 0.64% |
| Puerto Rico | $0.16 | 1.4% |
| Russia | $0.15 | 0.39% |
| United Arab Emirates | $0.15 | 1.37% |
| Malta | $0.15 | 1.34% |
| Mexico | $0.14 | 0.39% |
| Japan | $0.14 | 1.14% |
| Italy | $0.13 | 1.35% |
| Ivory Coast | $0.13 | 0.69% |
| Hungary | $0.13 | 0.76% |
| Hong Kong | $0.13 | 0.94% |
| Brazil | $0.12 | 0.79% |
| Somalia | $0.12 | 0.94% |
| Costa Rica | $0.12 | 0.45% |
| Dominica | $0.12 | 2.33% |
| China | $0.11 | 0.66% |
| Nigeria | $0.11 | 0.76% |
| Uganda | $0.11 | 0.8% |
| Yemen | $0.11 | 0.33% |
| Malaysia | $0.11 | 0.94% |
| Dominican Republic | $0.11 | 1.12% |
| Israel | $0.11 | 1.21% |
| Oman | $0.11 | 1.43% |
| Kuwait | $0.11 | 1.56% |
| Panama | $0.11 | 1.68% |
| Botswana | $0.11 | 1.38% |
| South Korea | $0.10 | 0.82% |
| Argentina | $0.10 | 1.09% |
| Qatar | $0.10 | 1.22% |
| Saudi Arabia | $0.09 | 1.64% |
| Czech Republic | $0.09 | 0.96% |
| Afghanistan | $0.08 | 1.35% |
| Cameroon | $0.08 | 0.71% |
| Jamaica | $0.08 | 0.42% |
| Bahrain | $0.08 | 1.24% |
| India | $0.07 | 1.64% |
| Kenya | $0.07 | 0.76% |
| Poland | $0.07 | 0.4% |
| Zambia | $0.07 | 0.52% |
| Portugal | $0.07 | 0.74% |
| Mongolia | $0.07 | 1.57% |
| Trinidad and Tobago | $0.07 | 1.41% |
| Brunei | $0.07 | 1.01% |
| Indonesia | $0.06 | 0.73% |
| Egypt | $0.06 | 1.2% |
| Turkey | $0.06 | 0.93% |
| Algeria | $0.06 | 1.3% |
| Kazakhstan | $0.06 | 1.16% |
| Romania | $0.06 | 0.71% |
| Zimbabwe | $0.06 | 0.47% |
| Honduras | $0.06 | 0.81% |
| Sierra Leone | $0.06 | 1.29% |
| Estonia | $0.06 | 1.53% |
| Cyprus | $0.06 | 1.26% |
| Suriname | $0.06 | 1.04% |
| DR Congo | $0.05 | 0.94% |
| Tanzania | $0.05 | 0.85% |
| Myanmar | $0.05 | 1.18% |
| Ghana | $0.05 | 0.51% |
| Haiti | $0.05 | 1.41% |
| Bulgaria | $0.05 | 0.48% |
| Moldova | $0.05 | 1.27% |
| Fiji | $0.05 | 1.15% |
| Pakistan | $0.04 | 0.7% |
| Philippines | $0.04 | 2.66% |
| Iraq | $0.04 | 1.58% |
| Mozambique | $0.04 | 0.96% |
| Peru | $0.04 | 0.37% |
| Serbia | $0.04 | 0.36% |
| Namibia | $0.04 | 0.92% |
| North Macedonia | $0.04 | 0.54% |
| Guyana | $0.04 | 0.65% |
| Solomon Islands | $0.04 | 4.35% |
| Bhutan | $0.04 | 1.08% |
| Maldives | $0.04 | 0.82% |
| Cape Verde | $0.04 | 2.38% |
| Barbados | $0.04 | 1.76% |
| American Samoa | $0.04 | 21.43% |
| Bangladesh | $0.03 | 0.92% |
| Ethiopia | $0.03 | 0.7% |
| Vietnam | $0.03 | 0.9% |
| Iran | $0.03 | 0.25% |
| Ukraine | $0.03 | 0.32% |
| Nepal | $0.03 | 0.88% |
| Taiwan | $0.03 | 1.54% |
| Sri Lanka | $0.03 | 0.66% |
| Rwanda | $0.03 | 1.19% |
| Bolivia | $0.03 | 3.25% |
| Jordan | $0.03 | 2.1% |
| Papua New Guinea | $0.03 | 0.61% |
| Belarus | $0.03 | 1% |
| Paraguay | $0.03 | 4.82% |
| Lebanon | $0.03 | 1.62% |
| Latvia | $0.03 | 0.64% |
| Mauritius | $0.03 | 0.44% |
| Macau | $0.03 | 1.59% |
| Guam | $0.03 | 1.22% |
| Morocco | $0.02 | 0.35% |
| Angola | $0.02 | 1.02% |
| Mali | $0.02 | 0.84% |
| Malawi | $0.02 | 0.25% |
| Chile | $0.02 | 0.49% |
| Cambodia | $0.02 | 0.54% |
| Benin | $0.02 | 1.09% |
| Burundi | $0.02 | 1.65% |
| Libya | $0.02 | 1.28% |
| Liberia | $0.02 | 2.47% |
| Lithuania | $0.02 | 0.71% |
| Saint Lucia | $0.02 | 0.7% |
| Seychelles | $0.02 | 1.32% |
| Sudan | $0.01 | 1.17% |
| Madagascar | $0.01 | 1.38% |
| Syria | $0.01 | 1.34% |
| Burkina Faso | $0.01 | 3.33% |
| Senegal | $0.01 | 0.36% |
| Georgia | $0.01 | 0.71% |
| Timor Leste | $0.01 | 1.23% |
| French Polynesia | $0.01 | 8.33% |