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CPC Rates (USD)

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Adsense CPC Rates by Country 2024

  • All rates updated January 2024 except for the following exceptions: Albania, Iceland, Croatia, Montenegro, Slovakia, Slovenia are from 2023.
  • CPC by Country is a dynamic metric reflecting the average cost an advertiser incurs for each click on their ad within a specific country. Subject to variations influenced by factors such as competition, audience demographics, and other variables, the figures presented in the table are estimations and not static benchmarks.
  • Cost Per Result, otherwise referred to as CPR, is a metric used by marketers to measure the success of their digital advertising endeavors. It's native to Facebook Ads and gauges cost-effectiveness as it relates to a campaign's total spend and output.

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Country
CPC Rates (USD)
CPR Rates %
Iceland$0.830%
Albania$0.650%
Luxembourg$0.650.55%
United States$0.610.75%
Australia$0.570.72%
Montenegro$0.550%
United Kingdom$0.481.06%
Canada$0.450.79%
Austria$0.450.69%
Finland$0.450.54%
Slovenia$0.340%
Slovakia$0.330%
New Zealand$0.331.21%
Sweden$0.310.7%
Ireland$0.310.73%
Croatia$0.300%
Denmark$0.280.7%
Singapore$0.270.96%
South Africa$0.261.13%
Netherlands$0.260.8%
Norway$0.260.63%
Bahamas$0.241.71%
Germany$0.220.52%
Belgium$0.210.53%
Switzerland$0.210.59%
Spain$0.190.67%
Djibouti$0.193.06%
Thailand$0.170.8%
France$0.170.76%
Colombia$0.170.29%
Guatemala$0.160.74%
Greece$0.160.64%
Puerto Rico$0.161.4%
Russia$0.150.39%
United Arab Emirates$0.151.37%
Malta$0.151.34%
Mexico$0.140.39%
Japan$0.141.14%
Italy$0.131.35%
Ivory Coast$0.130.69%
Hungary$0.130.76%
Hong Kong$0.130.94%
Brazil$0.120.79%
Somalia$0.120.94%
Costa Rica$0.120.45%
Dominica$0.122.33%
China$0.110.66%
Nigeria$0.110.76%
Uganda$0.110.8%
Yemen$0.110.33%
Malaysia$0.110.94%
Dominican Republic$0.111.12%
Israel$0.111.21%
Oman$0.111.43%
Panama$0.111.68%
Kuwait$0.111.56%
Botswana$0.111.38%
South Korea$0.100.82%
Argentina$0.101.09%
Qatar$0.101.22%
Saudi Arabia$0.091.64%
Czech Republic$0.090.96%
Afghanistan$0.081.35%
Cameroon$0.080.71%
Jamaica$0.080.42%
Bahrain$0.081.24%
India$0.071.64%
Kenya$0.070.76%
Poland$0.070.4%
Zambia$0.070.52%
Portugal$0.070.74%
Mongolia$0.071.57%
Trinidad and Tobago$0.071.41%
Brunei$0.071.01%
Indonesia$0.060.73%
Egypt$0.061.2%
Turkey$0.060.93%
Algeria$0.061.3%
Kazakhstan$0.061.16%
Romania$0.060.71%
Zimbabwe$0.060.47%
Honduras$0.060.81%
Sierra Leone$0.061.29%
Estonia$0.061.53%
Cyprus$0.061.26%
Suriname$0.061.04%
DR Congo$0.050.94%
Tanzania$0.050.85%
Myanmar$0.051.18%
Ghana$0.050.51%
Haiti$0.051.41%
Bulgaria$0.050.48%
Moldova$0.051.27%
Fiji$0.051.15%
Pakistan$0.040.7%
Philippines$0.042.66%
Iraq$0.041.58%
Mozambique$0.040.96%
Peru$0.040.37%
Serbia$0.040.36%
Namibia$0.040.92%
North Macedonia$0.040.54%
Guyana$0.040.65%
Bhutan$0.041.08%
Solomon Islands$0.044.35%
Cape Verde$0.042.38%
Maldives$0.040.82%
Barbados$0.041.76%
American Samoa$0.0421.43%
Bangladesh$0.030.92%
Ethiopia$0.030.7%
Vietnam$0.030.9%
Iran$0.030.25%
Ukraine$0.030.32%
Nepal$0.030.88%
Taiwan$0.031.54%
Sri Lanka$0.030.66%
Rwanda$0.031.19%
Bolivia$0.033.25%
Jordan$0.032.1%
Papua New Guinea$0.030.61%
Belarus$0.031%
Paraguay$0.034.82%
Lebanon$0.031.62%
Latvia$0.030.64%
Mauritius$0.030.44%
Macau$0.031.59%
Guam$0.031.22%
Morocco$0.020.35%
Angola$0.021.02%
Mali$0.020.84%
Malawi$0.020.25%
Chile$0.020.49%
Cambodia$0.020.54%
Benin$0.021.09%
Burundi$0.021.65%
Libya$0.021.28%
Liberia$0.022.47%
Lithuania$0.020.71%
Saint Lucia$0.020.7%
Seychelles$0.021.32%
Sudan$0.011.17%
Madagascar$0.011.38%
Syria$0.011.34%
Burkina Faso$0.013.33%
Senegal$0.010.36%
Georgia$0.010.71%
Timor Leste$0.011.23%
French Polynesia$0.018.33%
showing: 149 rows

Sources